About Us

The laminate flooring outlet with an industry-unique approach.

Being a leading quality laminate flooring outlet, we are committed to providing you with the highest quality flooring available; that’s why we import directly from the world’s leading producer – Krono Original of Germany.

Laminate Direct and our premium Newmarket showroom.

Our laminate flooring outlet Laminate Direct is a sister-company to New Zealand’s leading supplier of premium European wood flooring – Vienna Woods, which is based in Newmarket, Auckland.

To complement Vienna Woods’ premium wood flooring selection, we decided to introduce high-quality German laminate flooring and underlay to the New Zealand market. The full collection can be viewed in our spacious, modern showroom in Newmarket, Auckland.

Our ethos is to source only the best European brands at competitive prices, which is why we’ve partnered with the Europe’s leading laminate & underlay producers to provide next-level quality to our clients. This allows us to combine class-leading products with an exceptional installation standard and expert advice, for the best all-round flooring service in New Zealand.

Our service difference

Obligation free quote

We prepare a free, no obligation quote using accurate measurements taken from plans, or by our team at your property.


We’ll ensure timely delivery of your quality laminate flooring and will install it with care and precision.

Top Service

Service and after-sales support are central to Laminate Direct. We provide care advice for the life of your floor and an extensive guarantee backed by the world’s leading producer of laminate flooring.


We strive to provide the best advice and keep you fully informed about price, delivery, the installation process and aftercare.

Keen to see the view the H2O-Floor range?